Bell Flavors & Fragrances has unveiled its newly designed U.S. website with the aim to showcase the company’s products and services in an even more transparent way and to combine functionality and design.
The newly designed website provides detailed information about the company, its products and comprehensive history along with user-friendly navigation. The news section also offers information about the latest innovations in flavors and fragrances.The four divisions of Bell products lines (flavors, fragrances, botanicals and ingredient specialties) are highlighted with distinct sections. These sections expand upon the industries Bell services and the specific applications of where the products can be applied for these industries.
“We are very excited about the launch of Bell’s new innovative website in the US market,” said Kelli Heinz, director of marketing and industry affairs. “The modern design offers more functionality and transparency of Bell’s products and services while the enhanced content allows for greater outreach to our customers, communicating our brand and showcasing some of our latest innovations."