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Certified Organic Rose for Distribution has introduced Vitality—a certified-organic fragrant rose for commercial distribution. Organic Bouquet was established in 2001, and is the first online organic florist. The company worked with Nevado Roses Ecuador, a commercial rose grower, for three years to cultivate the first fragrant rose that grows viably within organic farming standards, the USDA-accredited system that builds rich, fertile soil and utilizes natural defense mechanisms to combat pests and plant diseases. Vitality, a bright white rose that grows to nearly two feet long and has an abundance of petals can be purchased in florists shops and on

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