P & F Magazine

Trends Sponsored by

Email This Item!
Increase Text Size

Global F&F trends: The 12 Truths of Naturals

By: Jeb Gleason-Allured, Editor
Posted: April 21, 2006, from the May 2006 issue of P&F magazine.

Excerpt only Purchase This Article

3 pages available as a PDF download or printed copies mailed to you

Everyone in the F&F industry must ask themselves several basic key questions. Do you know your buying public? Do you know what they want? What are their values? How do they interact with the world? Today, products touting natural/ organic/wellness aspects have become ubiquitous — reflecting a changing consumer public that is better educated and, thus, more product- and service-conscious.

 

This is only an excerpt of the full article that appeared in P&F Magazine, but you can purchase the full-text version.