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Blocki Re-launches Classic Sanrovia Fragrance

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  • A collage for a Blocki perfume
  • A Blocki fragrance
    A bottle of Blocki's Sanrovia

Blocki Perfumes has announced the relaunch of its Sanrovia fragrance.

An original ad for BlockiAn original ad for the fragrance

Inspired by John Blocki’s travel to Italy, the fragrance was introduced on January 23, 1911, in the US with a slightly different formulation. The revamped fragrance will include a sandalwood accord, opposed to the original oakmoss accord. The fragrance will also include top notes of Italian and California lemon, bergamot and Valencia orange; heart notes of geranium, lavender, jasmine and Jacques Cartier rose; and base notes of labdanum, Haitian vetiver and Australian sandalwood.

Currently, the perfume is available in a 10ml travel spray, with a full-size bottle launch to come later in the year.