Creation/Application:
Most Popular in:
Fine Fragrance
Exposing the Perfumer
Posted: April 3, 2007
page 4 of 4
Krell Kydd: The debate has nothing to do with the real problem in the industry—a lack of well-made, fragrances with distinct signature. Traditional professionals aren’t debating this subject matter—uninformed enthusiasts and authors with personal agendas are. Because of this, the natural vs. synthetic argument has served as a smokescreen for the industry, which has not done enough to educate the public about perfumers and fragrance creation. In this kind of environment charlatans flourish.