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The Science and Opportunities of Modern Fragrance

Contact Author Stephen Weller, IFRA
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This is only an excerpt of the full article that appeared in P&F Magazine. The full content is not currently available online.

It can be scientifically verified that smells affect people’s moods, said Tim Jacob of Cardiff University at a recent International Fragrance Association (IFRA) organized fragrance industry meeting held in Brussels.

“Various scientific studies have shown that lemon fragrances can act as an antidepressant,” said Jacob. “Orange and wood oils decrease stress and so does lavender, which is also associated with happiness. Meanwhile, food and fruit odors help patients recover from illness. So bringing flowers and grapes to hospital really will help sick relatives to get better.”

The use of odors and fragrances could also help with mood and sleep.

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The International Fragrance Association seminar at Brussels dicussed scents and their psychophysiological effects, anosmia and more.

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