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The Fragrance Foundation (New York) has announced the top 10 finalists in each distribution category for Fragrance of the Year FiFi Award. The FiFi Finalists Breakfast, to be held on February 28, is where the top five finalists in each category will be announced. For the first time, the FiFi Finalists Breakfast will include the presentation of awards in the categories for Editorial Excellence in Fragrance Coverage for Men’s Scent Feature, Editorial Excellence in Fragrance Coverage for Women’s Scent Feature and Scent Bite, and Technological Breakthrough of the Year.
In addition, the 34th Annual FiFi Awards will recognize Evelyn H. Lauder with the Hall of Fame Lifetime Achievement Award for her ingenuity and dedication not only on her company’s success, but to the fragrance industry as a whole.
The top 10 finalists for Fragrance of the Year Award in each distribution category:
Nouveau Niche (Women’s)
Nouveau Niche (Men’s) – There are only nine finalists in this category