https://www.perfumerflavorist.com/flavor/trends/news/22975125/global-ff-market-heads-toward-55-billion-by-2030Perfumer & Flavoristen2026-09-24T13:43:36.000ZGlobal F&F Market Heads Toward $55 Billion by 2030https://img.perfumerflavorist.com/mindful/allured/workspaces/default/uploads/2026/09/pexels-thisisjooh-39070285.sbP8dIaYTZ.jpg?auto=format%252Ccompress&q=70Fine fragrance posted the strongest growth at 5.2%, driven in part by rising prices and continued consumer interest in premium and niche scents.https://www.perfumerflavorist.com/fragrance/fine-fragrance/news/22975055/puma-enters-fragrance-with-interparfumsPerfumer & Flavoristen2026-09-23T13:26:19.000ZPuma Enters Fragrance With Interparfumshttps://img.perfumerflavorist.com/mindful/allured/workspaces/default/uploads/2026/09/adobestock-326641117-editorial-use-only-1.DdTPyN2vp7.jpg?auto=format%252Ccompress&q=70The license runs through December 31, 2037, giving Interparfums a long-term runway to build out the Puma fragrance business across global markets.