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Section: Fragrance > Trends
The scented candles market in the United States is estimated at $145.7 million in the year 2022.
Scented Candles Global Market to Reach $677.8M by 2030
The scented candles market in the United States is estimated at $145.7 million in the year 2022.
Feb 20th, 2023
NPD Q2 data shows that beauty categories are benefiting from a return to away-from-home activities.
Q2 2021 Prestige Beauty Grows 6% Above Pre-pandemic Levels
At-home treatment interest has persisted, with face serums and exfoliators gaining ground compared to 2020 and 2019 figures.
Aug 13th, 2021
US Home Fragrances to Reach $6 Billion by 2012
According to Packaged Facts, the market for home fragrance products in the United States has shifted over the last several years due to the performance of mass-market air fresheners; report cites the successful promotion of P&G's Febreze line.
Dec 31st, 2008
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[Update 6/1/18] World Perfumery Congress 2018 Attendee List: Who Will You See?
The World Perfumery Congress is the perfect opportunity to connect with top fragrance professionals and companies. Here's a peek at who will be attending this year, updated bi-weekly until the event.
Apr 5th, 2018
When it comes to buying perfumes, consumers are looking for products that address self-expression—driven by Gen Zers, fragrances serve to express every nuance of individuality.
6 Fine Fragrance Trends for Fall 2024 According to Scentmate by dsm-firmenich
Scentmate has framed the evolution of trends for this autumn and winter in four major sensory concepts: the elevation of clean scents, premium fruits, floral extreme, and back to the roots, which translate into six olfactory trends.
Sep 3rd, 2024
6 Industry Experts on Flavor & Fragrance Innovation
P&Fnow talks to some top-tier and smaller innovative flavor and fragrance companies about the forces shaping the industry's landscape today
Nov 13th, 2008
Jacquelyn Wenskus, director, fragrance category analyst at Circana, said, 'To capture this younger consumer, brands must fully encapsulate a mood, going beyond the scent itself and extending into how the brand is positioned, the imagery, the bottle or packaging, etc. All of these components must be very cohesive and strong to effectively evoke the desired feeling.'
TikTok is Driving Gen Z Consumers to Become More Engaged in Fragrance
There has reportedly been a spike in fragrance-related content on the social media platform, which has driven interest in the segment by Gen Z users, according to Circana.
Jul 24th, 2024
Inspired by the brand’s popular Travel Series collection of six rainbow-hued hardbacks, Assouline created the Travel From Home Candle line of corresponding scented candles that use the same iconic serigraphy of symbols from the books.
6 Trends and Innovations in Ambient Scent
Books, Italy, and summer scents are popular home fragrance themes while collaborations, sustainable candles, and air care innovations continue.
Sep 1st, 2023
Presented with the swatch that would inspire Bill Blass Couture 7, Delphine Jelk was struck by its sense of spontaneity: 'So I went to citrus, very sparkling.'
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Three perfumers discuss their translations of couture into scent.
Jan 8th, 2009
Fragrance #6 on Shoppers' Holiday Lists, Study Reveals
An NPD Group study shows fragrance is the #6 item on consumers' shopping lists; 14% of consumers plan to buy fragrance; 17% purchased fragrance as a holiday gift.
Dec 10th, 2012
Mood is central to motivating purchases, per Circana, which reports that 80% of fragrance users say that scent is critical for enhancing or lifting their moods.
Gen Z is the Key to Fragrance Growth
Gen Z shoppers are also most likely to buy a scent for themselves several times a year, compared to other age cohorts, though all generations seek to treat themselves to fragrances.
Sep 27th, 2023
Sarkar notes that post Brexit, there is a risk in the country also parting ways with the Registration, Evaluation, Authorization and Restriction of Chemicals (REACH) regulation that was established in December 2006.
The Juice: Julian Sarkar of Zanos
Finding your niche as a new business is always going to involve a little bit of trial and error, Sarkar shares his story of selling fragrance materials in the UK.
Aug 23rd, 2017
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Men Scents Grow 6%, Boosts US Prestige Fragrance Sales
Ahead of Father's Day, the NPD Group has reported that U.S. prestige beauty fragrance sales have experienced a 5% increase, led by a 6% growth in the men’s fragrance category.
Jun 6th, 2019
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This is What Your Zodiac Sign Smells Like...
On average, 80% of people prefer their zodiac sign’s perfume over the other 11.
Aug 30th, 2018
ZEYA’s fragrances are cruelty-free and formulated without phthalates or parabens.
ZEYA Introduces Portable Diffuser, Four New Scents
The compact, battery-powered diffuser uses a proprietary fan system, and the collection includes four new functional scents.
Apr 23rd, 2025
The list matches Dolce & Gabbana's 18 La Lune to Pisces, for the sign's artistic and visionary characteristics.
Scentbird Matches Latest Fragrances to Zodiac Signs
The list matches Dolce & Gabbana 18 La Lune to Pisces, for the sign's artistic and visionary characteristics.
Aug 10th, 2021
Report: Fragrance Expected to Bloom in Brazil during 2012-2017
By 2017, the fragrance industry will have the largest share among all Brazilian health and beauty industries, research firm Canadean forecasts.
May 30th, 2013
Report: Worldwide F&F Market Expected to Reach $26.5B in 2016
Market research firm Freedonia cites rising personal consumption in emerging economies as a growth driver
Oct 11th, 2012
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