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Section: Fragrance > Trends

Euromonitor: Celebrity Scents Losing Their Sparkle

Celebrity fragrances comprised about 11% of the U.S. fragrances market in 2013, down from 12% in 2012, according to the market research firm.

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Stop Making Scents?

The fragrance industry is commonly known for the production of costly perfumes, but its greatest assets are the intellectual properties behind these tangible creations. The most valuable of these are fragrance formulas, any one of which may cost several hundred thousands of dollars and require more than a year to develop.

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New Niche: Simple or Simplistic?

From simple packaging to simple product names, the trends in niche fragrances are seeing a growing demand for minimalism. Are the fragrances themselves following a similar path when it comes to formulations?

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Smell the Fragrance Trends this Season

Fragrance house, Berjé, shares insight on winter's fragrance trends.

Science, Sex, and Fragrance

The fact remains that odors and fragrances can provoke both positive and negative responses. You in your role as purveyors of fragrance can build in many positive responses to a particular product.

Smells like Green Spirit

Eco-friendly cleansers with unusual, feel-good fragrances.

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[Podcast] Two Sense Visits The Perfumer’s Studio

In the recent Two Sense podcast, P&F visits The Perfumer’s Studio in California and sit down with its general manager, Christopher Gordon, to talk everything perfume.

Avocado, Spinach and Other Vegetable-inspired Scents

Seven Scent details latest fragrance trend.

Swede Tooth includes fragrance notes of watermelon, raspberry, cedarwood and musk.

Snif Announces Launch of Swede Tooth Fragrance

The fragrance is inspired by Swedish candy, which is trending online with Gen Z consumers.

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Sniff the Spring Trends

Patti Kapla, fragrance expert and vice president of business development, FragranceNet.com, shared her insights on upcoming fragrance trends for spring 2016.

Perfumer Support of Sales

To this observer, the session appeared to be a much appreciated direct dialogue between customer perfumers and supplier perfumers which apparently doesn’t happen very often

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Aromatherapy—The Sensual Science

Aromatherapy brings all the wonder of nature to bear on some of mankind’s most pressing problems and makes that process an exquisite pleasure to boot, I intend to devote the rest of my life to making the promise of aromatherapy a reality to as many people as possible.

The Shampoo Market in Southeast Asia

This article will outline the consumer’s shampooing habits, the current picture of the shampoo market and the fragrances used in the leading brands of shampoos. Some data on the perception of common fragrances will also be included.

Fragrance Market Smelling Sweet in Brazil

Euromonitor looks at the growth possibilities for the premium fragrance market in Brazil, urged on by the Internet and lower unit prices.

Scent-Sational: Eco-friendly Homecare Introductions Boom

Household products making claims relating to environmental sustainability and ethical practices increased nearly 700% globally between 2006 and 2008.

Celebrating Scent: the ASP Symposium

The biannual event focused on challenges facing perfumery and the great creative talents behind the industry.

“This is about giving people the chance to connect with scent in a way that’s very intentional, immersive and totally personalized,” said Evin Ellis, director of global marketing and e-commerce.

ScentAir Launches Build-Your-Own Sample Pack for Consumer eCommerce Line

Customers can now sample up to six fragrances from the brand’s collection of over 80 scents.

The platform’s data states that 79% of users say that air care products contribute to a greater sense of well-being at home.

Scentmate by dsm-firmenich Outlines Three Olfactive Trends Shaping Air Care This Summer

Consumers are spending more time at home focusing on self-care and mood enhancing rituals, thus seeking air care products as a tool for relaxation.

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