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Section: Fragrance > Home Care

The company reached sales of €180 million, an increase of 27% from the previous year.

Eurofragance Reports “Unprecedented” Growth in 2024 Sales

CEO Laurent Mercier stated, "Our disciplined approach to growth and strategic investments in key areas have allowed us to maintain our reputation as a leading player in the fragrance industry."

Ladd Smith, RIFM

Green Fragrances for Cleaning Products: Compatibilities and Conflicts

Ladd Smith (RIFM) discusses the prospects for a working definition of sustainability, green and more.

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Global Aroma Chemicals Stays Fresh Through 2021

In a recent report, it was projected that the global aroma chemical market will grow at a rate of 5% CAGR for the next four years. Contributing factors to the growth are changing consumer trends, a rise in disposable income and an increase in attention to naturals.

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Green Is Key in U.S. Laundry Chemical Market

In a report from Kline, the company highlighted key trends and markets for the laundry market.

Pura and Studio McGee, an interior design studio, have launched a collection of four fragrances.

Pura and Studio McGee Collab on Fragrance Collection

Pura and Studio McGee, an interior design studio, have launched a collection of four fragrances.

Pre-orders begin October 3, 2023 on nongenderspecific.com.

Non Gender Specific x Ohuprettythings Brooklyn Baby Candle Collab

Brooklyn Baby, which is a a scented candle housed in a handmade nude clay vessel featuring a minimal monochromatic design that is an ode to the influencer's life in the borough.

Aera At Mini Diffuser Wall White (1)

Home Care Scent Trends Shifting Toward Gourmand Notes & Natural Escapism

An industry expert weighs in on evolving consumer demands, the growth of AI, and emerging technologies in the home care segment.

The global pet care market size was valued at $235.32 billion in 2022 and is projected to grow from $246.66 billion in 2023 to $368.88 billion by 2030.

Givaudan Debuts PetTech Platform Addressing Malodor and Well-being

The platform is said to combine Givaudan’s proprietary technologies and fragrance creativity. In order to provide the most effective fragrance solutions.

Dalian Talent Group Signs Three-Year Licensing Deal with Hello Kitty

The new collection will be available across Europe, the Middle East and Africa beginning in July 2025.

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[podcast] Givaudan Perfumer Talks Creating Fragranced Consumer Products for Developing Countries

Senior perfumer Vilobha Joshi talks about the scents that inspire her and more.

Since Unilever began posting on the platform in 2023, Cleanipedia has seen traffic increase by a third, reaching a total of over 2.4 billion views globally.

Unilever's Cleanipedia Harnesses TikTok to Track Gen Z’s Spending

Since Unilever began posting on the platform in 2023, Cleanipedia has seen traffic increase by a third, reaching a total of over 2.4 billion views globally.

There is 74% candle ownership among Americans in the United States market, making it a leader with a robust infrastructure and a high usage incidence.

Global Candle Market Size to Reach $15.11B by 2030

The market is expected to grow at a CAGR of 6.17% from 2024 to 2030, emphasizing the growing appetite for candles in a myriad of forms.

The range's nine scent variants include Passionfruit & Hibiscus, Vanilla Bliss & Orchid, and Fresh Lavender & Cotton.

Maesa's Affordable Home-scenting Brand Kōze Place Debuts at Dollar General

The nature-inspired affordable range includes scented candles, wax melts, diffuser oils, and air and fabric refresher sprays priced at $5 and below.

Sniffing Out the Future: Airzai’s Smart Tech is Disrupting the Fragrance Game

Co-founder and CEO Muneeb Mushtaq explains the research behind his company’s mood-enhancing scents, and where he sees technology leading the wellness and fragrance industries.

In this role, Marie Gargas will be responsible for managing environmental health and safety-related regulatory issues and activities of concern.

ACI Taps Marie Gargas as Senior Director of Regulatory and International Affairs

In this role, Marie Gargas will be responsible for managing environmental health and safety-related regulatory issues and activities of concern.

Iberchem Air Care 01

[Podcast] Global Fragrance Development Manager Discusses Home Care Segment Advances & White Space

Discover the latest trends driving innovation, evolving technologies and white space in the home care fragrance market.

The founding family executives of the house, Nestor Francisco Mendes and Rinaldo José Mendes, will continue to lead Vollmens.

Givaudan Acquires Majority Stake in Vollmens Fragrances to Strengthen Presence in Latin America

Vollmens Fragrances is based in Saltinho, Brazil and has been operating since 2004.

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[podcast] Two Sense: Candle & Air Care Market Trends with Amy Marks-McGee

Listen to what's new, now and next in candles and air care.

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