Polarome International has announced that Nardev Chemie Israel Ltd. has been appointed Polarome's representative for the Israeli market under the direction of Avi Borenstein, managing director. Borenstein has more than 15 years of experience in international and Israeli sales and marketing in the flavor, fragrance and cosmetic industries. Of the appointment, Polarome vice president of sales Morry Seidel said, "we trust this association will allow current and new potential customers in Israel to be better informed about Polarome products and services that will result in significant results to our global position."
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