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NEXT: First-person Takes on F&F’s Past, Present and Future

December 16, 2009 Contact Author P&F magazine
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In 1999, the global F&F market was valued at roughly $13 billion. Today, it totals about $20.3 billion (estimates vary). In light of the recent economic downturn and attendant customer, retailer and consumer destocking, coupled with slowdowns in mature market growth and ever-increasing regulatory pressures, the industry is focused on strategies for future growth. As we turn the page on the first decade of the millennium, P&F magazine presents first-person expert insights into the forces that have shaped the industry over the last 10 years and those that will characterize it for the next 10 and beyond.