The Fragrance Shop has introduced its perfume bar, Sniffbar, which provides a unique way to purchase scents.
According to the brand’s website, the perfume bars will offer a range of designer brands and allow consumers to consult an expert on fragrance choices. Once a consumer has picked a scent, they will receive a sample of it at checkout and a full bottle will then be shipped to a desired location. Currently, there is one Sniffbar located in Trinity Leeds shopping center in the United Kingdom, with two more locations planned for Birmingham New Street and Merry Hill Shopping Centre.
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