Recent in Fragrance (page 9 of 46)

L’Oréal and Proenza Schouler Release Arizona Fragrance

L’Oréal and Proenza Schouler have released Arizona, a fragrance for the modern woman, inspired by the state's landscape.

Firmenich: Beyond Muguet

Firmenich recently decided to group its unrivaled collection of fresh and transparent florals under a single name, beyond muguet. The collection embodies a new creative approach to universal floral notes.

Takasago International Corporation's Biomuguet

Biomuguet is a 100% bio-based and biodegradable ingredient that harmonizes well with marine and citrus notes and that can be used as an alternative to classic muguet ingredients without IFRA restrictions.

Bedoukian Research's Vionil (10% in Dipropylene Glycol) (BRI 640DPG)

Vionil is a long-lasting ingredient with an intense green floral character, particularly violet, accompanied by subtle notes of walnut. At trace levels, this powerful nitrile is excellent for adding green floral notes to fragrance applications where aldehydes are not stable.

Natural Advantage's Methyl Dihydrojasmonate

Methyl dihydrojasmonate is a delicate floral scent. In fragrance, it gives bright elusive jasmine-like lifts and extended substantivity, and in tea, it adds a sweet aromatic lift to it.

Disruption in Disclosure

As the industry continues to refine its meaning of natural, consumers are increasing their demand for products and increasingly asking for more transparency.

Beyond Muguet

We describe herewith the important milestones in the evolution of the lily of the valley odorant family, as well as recent advances towards the creation of a portfolio of sustainable and biodegradable captive ingredients.

The Global Fragrance Market

Compared to beauty and personal care, fragrances experienced a renaissance in mature markets in the face of a fresh consumer desire to differentiate, while simultaneously gaining new adopters in rapidly advancing emerging nations.

Royalty and Fragrances Part 2: The Scent of Versailles

Part two explores the fragrantly decadent court of Marie Antoinette, where her perfumer, Jean-Louis Fargeon saturated everyone in Versailles.

Forward Thinking: The Natural Evolution

Scrutinizing labels is the new norm, and consumers continue to be increasingly selective about the ingredients that they will use in their products. This has led to many innovations in natural skincare, deodorant, hair care and fine fragrance products.

World Perfumery Congress 2018 Preview: A Sense of What’s Next

A preview of the event’s program and speakers, featuring a new master perfumer workshop, fragrance art installation, expo hall additions and more.

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