Taking the cold brew coffee trend one step further, Apothic has announced its latest wine infused with cold brew coffee, Apothic Brew, which will hit the shelves starting April 1, 2018.
"Last year during the long hours of harvest, I joined the cold brew craze myself," said Deb Juergenson, Apothic winemaker. "Quickly, I realized that many of the characteristics in cold brew coffee and red wine naturally complement each other. This led us to experiment with a few blends, eventually leading to the seamless creation of Apothic Brew, which brings together red fruit notes and subtle mocha essences of cold brew."
Apothic Brew was conceived from the growing consumer demand for cold brew coffee flavors. The wine features the smooth mouthfeel and velvety chocolate notes of cold brew coffee with the juicy blackberry characteristics of a dark red wine.
“Apothic is no stranger to creating interesting new blends – from the launch of the distinctive category leader Apothic Red to our smooth Apothic Crush and our most recent hit, Apothic Inferno, a red blend aged in whiskey barrels," said Christine Jagher, Apothic's director of marketing.
