
Scentbird, an online fragrance subscription service, is set to host its inaugural Digital Fragrance Awards. Set to take place at the Crosby Hotel in New York City on October 29, 2024, and will also be live-streamed globally, connecting over 800,000 fragrance enthusiasts across the world.
"With this event, we are blending tradition and modernity, spotlighting how fragrance brands and consumers are connecting in today's social landscape," says Mariya Nurislamova, founder and CEO of Scentbird.
Award Categories
• Fragrance Influencer of the Year
• Rising Star Award
• Top New Launch of the Year – Popular
• Top New Launch of the Year – Niche
• People’s Choice (Popular & Niche) for both Men’s and Women’s Fragrances.
• Trailblazer
• Breakthrough Brand of the Year
In addition to expert judges including April Long, beauty director for Town & Country, Kathleen Hou, Beauty Director for Elle, Diego Leon, Menswear & Lifestyle creator (@dannyinthebronx), Jane Larkworthy, contributing editor for Air Mail Look, Scentbird’s subscribers have also had the chance to vote.
During the ceremony, there will be a presentation of the Trailblazer Award to Mona Kattan of Kayali, recognizing her pioneering work in the digital fragrance world and her influence on scent layering.
Scentbird’s SVP of Business Development, Bettina O’Neill, who has over 25 years of experience in the fragrance industry, will personally present the Rising Star Award, recognizing the next big name in the industry.