The 2010 American Society of Perfumers Symposium featured a panel that considered the relationship of perfumers to the marketing of fragrances, the relative virtues of so-called flankers, the importance of the blogosphere and how the industry must change to achieve success in fragrance.
Sponsored
Cool, Fresh, Crisp, Minty, Herbaceous—Frescamenth! — Oriental Aromatics Limited
ROBERTET’S, THE BOTANIST COLLECTION — Robertet Fragrances, Inc.
Indian Sandalwood: Natural, Simple and Responsible — Quintis Sandalwood Pty Ltd
BONTOUX: A PASSIONATE AUTHENTIC PRODUCER OF NATURAL INGREDIENTS SINCE 1898 — Bontoux SAS
“Per Fumum” for the People | A new approach for sustainable fragrances — Blue California Flavors & Fragrances
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