IFRA Seminar to Focus on Pros and Cons of Fragrance Use

International Fragrance Association (IFRA; Darmstadt, Germany) will hold a seminar investigating “the pros and cons of modern fragrance” on March 31, 2009 at Stanhope Hotel, Brussels, Belgium. The event will feature talks on:

• Scents and their Psychophysiological Effects

• Life Without Smell—Anosmia and its Effects

• Perfume Sensations & Sensitization

• Fragrance in the Marketing Mix: why and how fragrance is used in everyday products

• The Meaning of Scents for Life.

This will be followed by a panel debate. For more information, contact Maud Mesmin

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