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Symrise announced it has appointed both Doreen Bucher and Brooke Aboozia to the position of vice president, Scent & Care, North America. The company explained the move as helping to enable it to strategically develop business with key accounts.
Bucher, until recently senior director of marketing for Symrise, has now been promoted to the newly created position of vice president, fine fragrance marketing. In this role, she will be in charge of key clients and will lead the marketing team in developing relevant consumer concepts and inspiring clients with multisensorial presentations.
Aboozia has been moved to the position of vice president, global account director for Avon. In this role, she will focus on key client Avon and lead a team in developing fine fragrance and personal care products, as well as in managing the logistical and operational aspects of the account.
Achim Daub, president of the Scent & Care division for Symrise, commented, “We are confident that we’ve made the right personnel decision to help us deal with all future challenges effectively and in an agile manner. We have dedicated and committed employees who are passionate about our business and our customers, and who will continue to make significant and meaningful contributions to our future success.”