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Rochelle Bloom Announces Retirement

Posted: November 2, 2011

Current president of The Fragrance Foundation Rochelle Bloom announced her plans to retire when her contract ends at the close of this year. Informing the foundation’s board, she commented, “It’s time to move to my next chapter where I can spend more time with my family and focus on personal interests, as well as giving back.”

Expressing gratitude for Bloom’s leadership of the foundation during the past nine years, board chair Jill Belasco thanked Bloom, saying, “Rochelle has extended the foundation’s global reach and awareness via expanded licensing, broadened consumer outreach via a revamped website, social media and events, and strengthened its highly respected certification program significantly. The Fragrance Foundation is a more open and inclusive organization today because of Mrs. Bloom’s leadership, and we thank her for all of her efforts on behalf of the industry.”

At this time, no replacement for Bloom has been named.