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Artiste-Haldin Deal Aims for RTD Beverage Segment
Posted: July 27, 2010
Artiste Flavor Essence (Waldwick, New Jersey) has been named Haldin International's exclusive distributor in the United States and Canada. The agreement covers Haldin's tea and coffee products and top note concentrates (currently tea, coffee and strawberry).
“As the market for specialty tea and coffee products continues to grow at a strong pace, particularly the RTD sector, this association positions Artiste perfectly to service the demand for high quality, premium products,” said Joe Raimondo, principal at Artiste.