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"Story of Fragrances" Awarded
Posted: December 16, 2013
International Fragrance Association North America's (IFRA NA) short film, "Story of Fragrances," was honored in the TRENDS 2013 All-Media Contest. The “Story of Fragrances” documentary won in the Educational Program category, as did the 2013 IFRA NA membership directory.
The film was broadcast on Public Broadcasting Service (PBS) TV stations across the country. It aired in markets such as New York, Washington, DC, and Los Angeles during primetime and non-primetime. The film ran 945 times in 51% of all U.S. television households, reaching a gross audience of almost 5,000,000 viewers to date.
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