FiFi Breakfast Announces Top Five Finalists for 2011 Awards

FiFi Breakfast Announces Top Five Finalists for 2011 Awards

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The Fragrance Foundation hosted the 2011 FiFi Finalists Breakfast, announcing winners in the categories for technological breakthrough and editorial excellence in fragrance coverage, as well as recognized Jean Paul Gaultier as its 2011 Hall of Fame recipient. It also named the top five finalists in the FiFi Awards categories.

In the category “Editorial Excellence in Fragrance Coverage—Women’s Scent Feature,” Allure magazine took home the prize for its September 2010 feature "Poetic License." In “Editorial Excellence in Fragrance Coverage—Men’s Scent Feature,” there was a tie, with Elle magazine being recognized for its December 2010 "Picking Up His Scent" feature and Marie Claire magazine winning for its "Making Scents for Men" feature from its October 2010 issue. In the “Editorial Excellence in Fragrance Coverage—Women’s Scent Bite” category, Elle magazine took home the FiFi for its September 2010 "Mix Masters", while the winner for the “Editorial Excellence in Fragrance Coverage—Blog” category was Elle.com’s "An Eau of Our Own" from October 2010.

In the “Technological Breakthrough of the Year—Fragrance Creation & Formulation” category, Robertet won for its Seed to Scent development process, while the winner for the “Packaging Technology & Delivery Systems” category was IFF for its Redken Radiant Sea Spray system. Additionally, Firmenich was recognized in the “Information Technology” category for its osMoz iPhone app.

Additionally, here are the top five finalists for the 2011 FiFi Awards in other categories:

Bath & Body Line of the Year

  • Balenciaga Black & White collection, Coty Prestige
  • Clean Bath & Body line, Clean
  • Coco Mademoiselle Bath Essentials, Chanel
  • Peace Love & Juicy Couture, Elizabeth Arden
  • Pretty & Pure, Pink, Victoria’s Secret

Interior Scent Collection of the Year

  • Annick Goutal Noel Collection Candles & Home Spray, Beauté Prestige International
  • Anthropologie/le Labo Candle Collection, Inter Parfums USA
  • Crabtree & Evelyn Iris, Crabtree & Evelyn
  • Jonathan Adler “Happy Chic,” The Maesa Group for Jonathan Adler
  • Ulta Home Fragrance Collection, Nest fragrances

Best Packaging of the Year—Women’s Luxe (due to a tie there are six finalists)

  • Aqua di Gioia, Giorgio Armani
  • Gucci Guilty, P&G Prestige
  • Lady Million by Paco Rabanne, Puig USA
  • Love & Tears, Surrender, by Kilian
  • Pure DKNY, Donna Karan Fragrances
  • Voyage d’Hermès, Beauté Prestige International

Best Packaging of the Year—Men’s Luxe

  • Bleu de Chanel, Chanel
  • John Varvatos 10th Anniversary Limited Edition, Elizabeth Arden
  • Marc Jacobs Bang, Coty Prestige
  • The Big Pony Collection: 1, 2, 3 & 4, Ralph Lauren Fragrances
  • Voyage d’Hermès, Beauté Prestige International

Best Packaging of the Year—Women’s Broad Appeal (due to a tie there are six finalists)

  • Avril Lavigne Forbidden Rose, P&G Prestige
  • Bombshell, Victoria’s Secret
  • Eva by Eva Longoria, Falic Fashion Group
  • Halle by Halle Berry Pure Orchid, Coty
  • Mariah Carey’s Lollipop Bling fragrance collection, Elizabeth Arden
  • Outspoken by Fergie, Avon Products

Best Packaging of the Year—Men’s Broad Appeal

  • Banana Republic/Republic of Men Essence Eau de Toilette, Inter Parfums USA
  • Gap Core Eau de Toilette, Inter Parfums USA
  • Herve Leger Homme, Avon Products
  • McGraw Silver, Coty
  • Samba Sun Man, The Perfumer’s Workshop International

Best Media Campaign of the Year—Women’s (due to a tie there are six finalists)

  • Acqua di Gioia, Giorgio Armani
  • Beyoncé Heat, Coty
  • Boyfriend, Boyfriend LLC
  • Gucci Guilty, P&G Prestige
  • My Life by Mary J Blige, Carol’s Daughter
  • Pure DKNY, Donna Karan Cosmetics

Best Media Campaign of the Year—Men’s

  • Bleu de Chanel, Chanel
  • Dolce & Gabbana Light Blue Pour Homme, P&G Prestige
  • Marc Jacobs Bang, Coty Prestige
  • The Big Pony Collection: 1, 2, 3, & 4, Ralph Lauren Fragrances
  • Voyage d’Hermès, Beauté Prestige International

Perfume Extraordinaire

  • Beauté Prestige International
  • Drom Fragrances International
  • Givaudan
  • IFF
  • Takasago

Fragrance of the Year—Specialty Brand, Men’s (there are four finalists)

  • Banana Republic/Republic of Men Essence Eau de Toilette, Inter Parfums USA
  • Bath & Body Works Signature Collection for Men Ocean, Bath & Body Works
  • Bath & Body Works Signature Collection for Men Twilight Woods, Bath & Body Works
  • Gap Core Eau de Toilette, Inter Parfums USA

Fragrance of the Year—Specialty Brand, Women’s (due to a tie there are six finalists)

  • Anthropologie “by the Creators of Le Labo” eau de parfum collection, Inter Parfums USA
  • Anthropologie “Happ & Stahns Perfumers,” 1842 Rosa Alba eau de parfum, Inter Parfums USA
  • Bath & Body Works Signature Collection Dark Kiss, Bath & Body Works
  • Bombshell, Victoria’s Secret
  • Brooks Brothers “Madison” eau de parfum, Inter Parfums USA
  • Iris, Crabtree & Evelyn

Fragrance of the Year—Broad Appeal, Men’s (there are four finalists)

  • Antonio Banderas The Secret, Puig USA
  • Herve Leger Homme, Avon Products, Inc.
  • McGraw Silver Coty Inc.
  • Samba Sun Man, The Perfumer’s Workshop International, Ltd.

Fragrance of the Year—Broad Appeal, Women’s

  • Eva by Eva Longoria, Falic Fashion Group
  • Flirt! Rock-n-Rebel, Beautybank
  • Halle by Halle Berry Pure Orchid, Coty
  • S by Shakira, Puig USA
  • Samba Sun Woman, The Perfumer’s Workshop International

Fragrance of the Year—Direct-to-Consumer (there are four finalists)

  • Boyfriend, Boyfriend LLC
  • My Life by Mary J Blige, Carol’s Daughter
  • Outspoken by Fergie, Avon Products
  • So Elixir, Yves Rocher North America

Fragrance of the Year—Specialty Luxe, Men’s

  • Bond No. 9 Cooper Square, Bond No. 9 New York
  • One Million by Paco Rabanne, Puig USA
  • Prada Infusion de Vetiver Puig USA
  • Tom Ford Azure Lime, Tom Ford Beauty
  • Victorinox Snowpower, Swiss Army

Fragrance of the Year—Specialty Luxe, Women’s (due to a tie there are six finalists)

  • Balenciaga Paris, Coty Prestige
  • Belle d’Opium, Yves St. Laurent
  • J’adore L’or, Parfums Christian Dior
  • Lady Million by Paco Rabanne, Puig USA
  • Prada Infusion de Tubereuse, Puig USA
  • Tom Ford Azure Lime, Tom Ford Beauty

Fragrance of the Year—Indie Brand (there are four finalists)

  • Candide Perfume (Women’s), Aftelier Perfumes
  • Honey Blossom Perfume (Women’s), Aftelier Perfumes
  • Lumiere eau de parfum (Women’s), Aftelier Perfumes
  • Six Scents Parfums: Series Three (Unisex), Six Scents Parfums

Fragrance of the Year—Men’s Luxe

  • Bleu de Chanel, Chanel
  • Dolce & Gabbana The One Gentleman, P&G Prestige
  • Marc Jacobs Bang, Coty Prestige
  • The Big Pony Collection: 1, 2, 3, & 4, Ralph Lauren Fragrances
  • Voyage d’Hermes, Beauté Prestige International

Fragrance of the Year—Women’s Luxe

  • Acqua di Gioia, Giorgio Armani
  • Chance eau Tendre, chanel
  • Gucci Guilty, P&G Prestige
  • Pure DKNY, Donna Karan Cosmetics
  • Voyage d’Hermès, Beauté Prestige International

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