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Psychologist's Corner. During the past 25 years a new form of sensory evaluation--magnitude estimation--has become very popular among research scientists in a number of different fields. The premise and forte of magnitude estimation is that people are able to assess sensory intensity by numerical means. Furthermore, the magnitude estimation method allows the participant an opportunity to use a wide range of numbers, with the property that ratios or proportions among the numerical assignments reflect ratios of sensory intensities.
If you have engaged in odor testing sessions, you know how exhausted you feel after half an hour of concentrated effort. Working near the threshold level is very difficult indeed. There can be agonies of indecision. I have always told my observers that it is their first snap impression that counts and is usually right. The chemical senses in our bodies are wonderfully designed and will come out with “I can smell it” or “l can’t smell it” instantaneously.
Perfumers complain when a shortage of a product interferes with their research. Sporadic demand and lack of regular outlets for a product causes this. Cooperation between producers and consumers of fragrance materials could lead to research on and development of certain plants that would be very useful for perfumery to the benefit of both. Egypt, bemuse of the regularity of the climate, richness of the land, and large labor concentration, would be fitted for this cooperation.
Nationalization of industry in Poland after World War II included the perfumery and cosmetics industry. The first period in the development of this industry was characterized by the import of raw materials, mostly from France, but the increasing demand for perfumery materials provided the impulse to establish a national industry in this area. Toward this purpose, a plant was constucted in Warsaw in 1956. During the period from 1960 to 1904, this plant was enlarged and modernized. Now under the name of Perfumery Synthetic Factory, “Pollens-Aroma,” this is one of sixteen plants belonging to the Industrial Association of Detergents and Cosmetics (Zjednoczenie Przemyslu Chemii Gosuodarwei), which is organized under the Ministry- of the Chemical Industry.
Vapor Communications launched Cyrano, a personal consumer electronics device, which plays sequences of scents through a speaker and mood modification platform.
It is obvious that the solutions to modern odor control problems will in the future be developed in light of a more thorough undestanding of the chemical nature of odors and that the accent on development of control technology will rest firmly on this foundation. The development of practical solutions will result not from the hardware engineer but as a result of the odor chemist developing ingenious solutions which will be supported by hardware designs fashioned to make the best use of this new technology.
We are publishing the proceedings of this symposium which includes the presentations of Drs. Vodoz and Bauman, and Mr. Grisanti's keynote address and subsequent discussions.
Our research effort continues with other fluorocarbon compounds, which may offer better end use performance and economic characteristics than those provided by FC-22 and FC142b. The goal is to find propellants that present the greatest consumer advantages should circumstances dictate the replacement of the propellants presently used.
We should all realize that the new Toxic Substances Control Act, which Congress is about to pass, will increase considerably the cost of developing new aroma chemicals. The new law may reduce the number of such chemicals drastically. Closer cooperation between the fragrance and the aroma chemical industries will now be even more important in order to maintain a healthy level of innovation in areas of mutual interest.
Early in 1975, the Bureau of Alcohol, Tobacco and Firearms of the Treasury Department proposed regulations regarding the labeling of Wines and Distilled Spirits. These proposals followed m earlier set of regulations concerning Beer and Malt Beverages, with a hearing on this scheduled for February, 1975. Because of the inter-relationships among these classes of taxed beverages, the Beer/Malt Beverage hearings were rescheduled to be in close proximity to the others, and all finally took place during April, 1975.