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2011 FiFis Celebrate Fragrance Winners

Taking place at Lincoln Center in New York, The Fragrance Foundation’s 2011 FiFi Awards ceremony bestowed its crystal statuettes to more than 30 fragrances. Among the winners were:

Fragrance Hall of Fame Award
Issey Miyake L’Eaud’Issey, Beauté Prestige International
Men’sJean Paul Gaultier Le Male, Beauté Prestige International

Consumer’s Choice Award
—Bath & Body Works Signature Collection for Men Twilight Woods
Women’sBombshell, Victoria’s Secret

Fragrance SuperstarGucci Guilty

Fragrance Sales Breakthrough of the Year—Mary J. Blige and Carol’s Daughter

The Elizabeth Taylor Fragrance Celebrity of the Year Award—Halle Berry

New Fragrance Celebrity of the Year Award—Fergie

Editorial Excellence in Fragrance Coverage
Women’s Scent Feature Winner
Allure, Poetic License, September 2010
Men’s Scent Feature Winners—Elle, Picking Up His Scent, December 2010 and Marie Claire, Making Scents for Men, October 2010
Women’s Scent Bite Winner—Elle, Mix Masters, September 2010, An Eau of Our Own, October 2010

Technological Breakthrough of the Year
Fragrance Creation & Formulation
—Robertet Fragrances’ Seed to Scent development program
Packaging Technology & Delivery Systems—International Flavors & Fragrances’ (IFF) Redken Radiant Sea Spray
Information Technology—Firmenich’s osMoz iPhone app

Bath & Body Line of the YearCoco Mademoiselle Bath Essentials, Chanel

Interior Scent Collection of the Year—Johnathan Adler Happy Chic, The Maesa Group for Jonathan Adler

Best Packaging of the Year
Women’s Luxe
Gucci Guilty, P&G Prestige
Men’s LuxeMarc Jacobs Bang, Coty Prestiage
Women’s Broad AppealBombshell, Victoria’s Secret
Men’s Broad AppealHerve Leger Homme, Avon Products

Best Media Campaign of the Year
Gucci Guilty, P&G Prestige
Men’sBleu de Chanel, Chanel

Perfume Extraordinaire—Givaudan

Fragrance of the Year, Specialty Brands
Republic of Men Essence, Banana Republic, and Eau de Toilette, Inter Parfums USA
Women’sBombshell, Victoria’s Secret

Fragrance of the Year, Broad Appeal
Herve Leger Homme, Avon Products
Women’sHalle by Halle Berry Pure Orchid, Coty

Fragrance of the Year, Direct to ConsumerMy Life by Mary J Blige, Carol’s Daughter

Fragrance of the Year, Specialty Luxe
Tom Ford Azure Lime, Tom Ford Beauty
Women’sBalenciaga Paris, Coty Prestige

Fragrance of the Year, Indie BrandSix Scents Parfums Series Three (unisex), Six Scents Parfums

Fragrance of the Year, Luxe
Bleu de Chanel, Chanel
Women’sGucci Guilty, P&G Prestige

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