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New in Creation/Application (page 31 of 34)
Apr 23, 2007 | 02:50 PM CDT
By: Michelle Krell Kydd
What it means to be a perfumer in the information age and the need to communicate with consumers. According to Merriam-Webster’s online dictionary, a perfumer is defined as “one who makes or sells perfumes.” This rather simplistic definition, circa 1580, offers no insight into what a perfumer actually does.
Apr 23, 2007 | 02:43 PM CDT
By: Robert Siegel
A day in the life of the small fragrance house perfumer. The small house perfumer wears many hats—fragrance creator, customer liaison, writer, crisis manager, last minute shopper and more. Here, author Robert Siegel presents a frank, humorous view from the trenches, offering a look inside the ever-evolving day-to-day responsibilities, pressures and quirks of the fragrance business.
Apr 23, 2007 | 02:33 PM CDT
By: Helen Feygin, Intuiscent
What’s driving the contemporary fragrance consumer and how perfumers can overcome obstacles to deliver on the promise of “natural”. “As we stand at the brink of a second nuclear age and a period of unprecedented climate change,” the Cambridge cosmologist Stephen Hawking recently stated, “scientists have a special responsibility, once again, to inform the public and to advise leaders about the perils that humanity faces.” With dire predictions such as this and the realities of life, no wonder that there exists an atmosphere of stress and anxiety throughout society.
Apr 23, 2007 | 02:27 PM CDT
Shaping Room’s Nobi Shioya gives some of the world’s top perfumers wide berth in creating unique scents. “I often say that I don’t care about fragrances,” says Shaping Room founder Nobi Shioya, “but I care very much about smell.” Shioya—a surfer, sculptor, blogger (http://whatwedoissecret.org) and fragrance entrepreneur—has launched a number of novel scents over the last few years, capturing the intangible nuances of love, sex and surfing (not all at once) in a bottle.
Apr 11, 2007 | 02:26 PM CDT
P&Fnow recently spoke with perfumer Robert Siegel about the stresses and strains of working for a small house and how perfumers can succeed under pressure
Apr 11, 2007 | 02:07 PM CDT
Helen Feygin (Intuiscent) discusses the value of fragrance to consumer products, such as detergents and fabric softeners, and what trends are emerging.
Apr 03, 2007 | 06:33 PM CDT
According to a new Research and Markets report, “Natural Personal Care Consumers,” almost one-third of consumers increasingly seek natural personal care products—including those boasting organic credentials
Apr 03, 2007 | 02:02 PM CDT
P&Fnow talks to author Michelle Krell Kydd about what it means to be a perfumer in the information age
Mar 06, 2007 | 01:09 PM CST
A surfer turned sculptor turned fragrance house founder pushes the bounds of niche scents.
Feb 26, 2007 | 10:13 AM CST
drom fragrances offers a glimpse into the perfumer’s creative process. drom fragrances perfumer Pierre-Constantin Gueros is the son of a Parisian furrier. And though as a child he didn’t yet know what a perfumer was, the olfactory sensations of that time would stick with him.