Most Popular in:
New in Creation/Application (page 27 of 38)
Jan 12, 2009 | 01:16 PM CST
Mäurer & Wirtz has named Johannes Verhoog managing director.
Jan 12, 2009 | 12:22 PM CST
J&E Sozio has appointed Tracey Lundquist as director of marketing and evaluation for its US location.
Jan 08, 2009 | 03:19 PM CST
By: Jeb Gleason-Allured, Perfumer & Flavorist maga…
Three perfumers discuss their translations of couture into scent.
Jan 07, 2009 | 03:25 PM CST
The event will now take place on May 27, 2009 at the Armory, 25th Street and Lexington Ave, New York.
Jan 07, 2009 | 03:06 PM CST
Fragrance Materials Association has announced Coty Inc.’s Leslie Smith as the keynote speaker for the FMA 2009 Annual Business Meeting.
Dec 22, 2008 | 04:41 PM CST
Fragrance trends for baby, personal care and household categories
Dec 08, 2008 | 12:33 PM CST
Authenticity, transparency of supply chain and carbon footprint, and a focus on naturals
Dec 03, 2008 | 11:42 AM CST
By: Jeb Gleason-Allured
As the first personal care products bearing the Natural Products Association’s seal hit store shelves, an assessment of “natural” fragrances in personal care
Nov 12, 2008 | 04:40 PM CST
By: Euromonitor International
The current state of the air care market and the trends shaping it in the years to come
US consumers are drawn to air care for several reasons. Busy lifestyles translate into less cleaning at home, but consumers still want a home that smells fresh.
Nov 12, 2008 | 04:28 PM CST
By: Jeb Gleason-Allured, Editor
Formulating fragrance in personal washes to communicate a product’s benefits and reinforce the brand
In the crowded personal care market, it is necessary for a product to offer multiple benefits to stand apart and succeed. This means that for personal washes it is no longer just about the cleansing properties; a product must deliver more in both benefits and fragrance.