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2014 World Perfumery Congress Addresses Rapid Changes Impacting Global Industry

By: Victoria Frolova
Posted: August 25, 2014, from the September 2014 issue of P&F magazine.

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  • From P&F Magazine
  • September 2014 issue, pg 38
  • 10 pages

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The goal of an artist and perfumer is the same—to touch people’s emotions,” said photographer and artist Fabian Oefner in his keynote speech opening the World Perfumery Congress (WPC) in Deauville, France, on June 10, 2014. What is the role of perfume if not to add a touch of beauty and pleasure to the most ordinary day?" 

 

This is only an excerpt of the full article that appeared in P&F Magazine, but you can purchase the full-text version.