This is only an excerpt of the full article that appeared in P&F Magazine. The full content is not currently available online.
Trendincite’s “Forward Thinking: A Wealth of Health” article, which appeared in the April 2012 issue of Perfumer & Flavorist magazine, examined general health and wellness issues, and cited examples of healthful products marketed with less fat, sugar and calories as well as targeted products and kid’s menus. Almost a year later, consumers’ concerns about general health and wellness have not waned, and there continues to be a plethora of new healthful products available. Cold-pressed juice, tea, water enhancers and glutenfree products are the most exciting areas of innovation.
Juice is a credible, nutritional beverage because it comes from natural fruits and vegetables with vitamin-rich properties. With the rise of vegetarianism, veganism and rawism, there has been an interest in fresh juice and vegetable cleanse diets originally pioneered by health food stores and juice bars. The newest juice processing technology is cold-pressed with a high pressure hydraulic press, which extracts juice from fresh fruits and vegetables without using heat, and preserves nutrients and enzymes.