Sign in

The Market for Breakfast Cereal Flavors

Jamie Rice

The global market for breakfast cereals and bars is now worth $32.5 billion (T-1). The United States remains the largest market globally followed by China, the United Kingdom, France and Germany (T-2). Sales of breakfast cereals and bars through all foodservice channels are worth $2.9 billion and growing, although retail sales still account for the majority of consumer expenditure. Flavor Trends

This is only an excerpt of the full article that appeared in P&F Magazine. The full content is not currently available online.

Related Content