Hälsa has launched Hälsa Oatgurt, an RTD plant-based yogurt beverage, to U.S. markets.
Created with organic Scandinavian whole grain oats and organic berries and fruits, the beverage is currently available in four flavors: strawberry, blueberry, mango pear and apple chai. In addition, each beverage claims a 100% clean label, no dairy or soy, no added sugar, certified organic and certified kosher.
“The existing plant-based processes use enzymes to break down starch to sugar, depleting the drink of its beneficial nutrients. Then, artificial ingredients like food gums and carrageenan are added. We set out to create a healthier and more natural process, and consumers will be able to taste the difference,” said Helena Lumme and Mika Manninen, founders of Hälsa.
