Uncovering Markets Ripe for Innovation in F&F

Industry insiders share the latest trends pushing innovation in F&F at upcoming events.
Industry insiders share the latest trends pushing innovation in F&F at upcoming events.
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2024 marks the fourth year into my tenure as managing editor of Perfumer & Flavorist+ (P&F+), and I have to admit, it is the most exciting yet! This year I'm preparing to host both of our in-person events, World Perfumery Congress in Geneva this summer (more on page XX) and Flavorcon in Atlantic City (more on page XX). We have quite the lineup of conference sessions touching on markets ripe for innovation in both flavor and fragrance. Topics include (but are not limited to) artificial intelligence, consumer education, mouthfeel, fragrance technology and functional products.Be sure to stay up-to-date on our upcoming events by subscribing to our free daily newsletter!

P&F+ is also dedicated to keeping our podcast and videocast interviews fresh. Be on the lookout for an interview with two of our advisory board members Mark Knitowski and Alison Freedman merging the F&F worlds to discuss how the industry can create/use a universal language of descriptors for users. Other upcoming podcasts include the founder of the World Taste & Smell Association and Flavorcon 2023 speaker and flavor chemist Michael Colangelo discussing low-to-no alcohol wines. Have a topic you'd like us to tap industry insiders to discuss? Send me an email to [email protected]

Upcoming travels for the P&F+ crew include SIMPPAR (Grasse), EFEO Conference (Grasse), CSA Roundtable Northeast (New Jersey), IFEAT 2024 (Thailand). Looking for coverage or to meet in-person at these events? Be sure to send me an email!

Looking forward to the best that is yet to come!

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